In January 2013, Air France, as part of its Transform 2015 restructuring plan, announced the merger of three of Air France Group’s French regional airlines, Airlinair, Brit Air, and Regional, under the HOP! brand, a brand that was created to compete on regional routes with low-cost airlines.
On March 31, 2013, the new regional carrier started services as the commercial umbrella of HOP!-Airlinair, HOP!-Brit Air, and HOP!-Regional, each keeping its own AOC (Air Operator Certificate) and operations control. HOP started operating inter-regional routes in France and Europe with a modern fleet of 98 aircraft. With 530 daily flights, HOP served 136 destinations, of which 32 destinations on behalf of Air France.
In March 2015, Air France expanded the role of its regional subsidiary. HOP! Air France took over the operation of domestic services of Air France from the Paris Orly hub to Bordeaux, Marseilles, Nice, and Toulouse. HOP! Air France regrouped under a single banner and sole, coherent sales offer, the entire network of flights on departure from Paris-Orly and French regional airports, the cross-country services and the flights to nearby European destinations.
In October 2016, HOP! launched the fifth Navette route – Paris-Orly – Montpellier. Ten daily flights are operated between the two cities with Airbus A319, Airbus A320, and CRJ 1000 aircraft.
In April 2017, HOP! launched ET HOP! À TABLE, its catering offer in partnership with BOCO, a bistronomique restaurant chain. The new menus created by top chefs and pastry chefs are available on 11 routes from Paris-Orly and 11 from Lyon.
In December 2018, it was announced that HOP expands its fleet with seven new Embraer 190 aircraft in 2019. The airline, which may face restructuring measures, including the merger of all operations under the AF flight code of its parent Air France, wants to standardize the fleet in order to fly more efficiently.
No fatal accidents involving HOP! were registered so far.